About Untold Secretz

Untold Secretz by Sidsel Marie Bøg is a holistic wellbeing universe based on the award-winning hair and makeup artist Sidsel Marie Bøg's expertise, experience and attitudes to what beautycare products should offer the individual.

All products at Untold Secretz by Sidsel Marie Bøg are hand-picked and thoroughly tested niche products, all of which live up to Sidsel Marie Bøg's high demands for purity, effect and function. The products thus also speak into a holistic universe, where they help the individual to be in their world, exactly as they want.

The foundation for Untold Secretz was laid in 2012 with a desire to more easily share product recommendations and advice on how to best nurture your individual sense of wellbeing. In her work as one of the industry's most coveted hair and makeup artists, Sidsel Marie Bøg has tested a myriad of products. Her curiosity drives her to constantly try new niche brands and products on her many travels as an internationally in-demand hair and makeup artist.  

Untold Secretz is a continuous search for the best niche products, the best solutions and the most innovative ways to improve the individual's sense of wellbeing. We are available both as a webshop and as a physical boutique. Here you can book individual sessions with Sidsel Marie Bøg, but also receive holistic treatments and individual tailored advice from our Beauty Care Guides, who with specialized product training and tailored training in holistic wellbeing gently guide you to that very special glow that can both be seen , felt and felt.

 

About Sidsel Marie Bøg

Sidsel Marie Bøg's experience is wide-ranging and includes international experience and continuous assignments. She is a former Beauty Editor at Vs. Magazine, and has since 2009 been a co-developer of new products for Gosh Cosmetics with a predominantly vegan profile. In addition, Sidsel Marie is the Nordic hair artist for L'Oréal Professional, and has won the award as Hair Artist of the Year for Danish ELLE Style Awards.

Sidsel's name often appears in magazines such as (Vogue, Vs. Magazine, Wallpaper, Net-A-Porter, L'officiel, ELLE, Bon Magazine, Dazed & Confused og DANISH, for fashion shows and in campaigns for beauty mastodons like Bobbi Brown, Chanel, Ellis Faas og Shu Uemura. She has worked closely with top photographers such as Mario Testino, Anton Corbjin og Peter Lindbergh and stars like Solange KnowlesJessica Biel, Kylie Minogue, Helena Christensen, C og Robbie Williams.

 Find Sidsel´'s portfolio here: www.sidselmarieboeg.com